Marketing Specialist
Marketing
remote
4IRE Group is a Swedish-Ukrainian holding company providing software development outsourcing and world-class tech & business consulting in Blockchain, Fintech, and Green Finance. Leveraging 12+ years of experience on the market, we build ready-to-go Web 3.0 and Fintech solutions to help our clients speed up market entry and outperform their competitors who build products from scratch.
We are looking for a marketing specialist with experience in crypto and financial products.
Required professional experience:
- 3+ years of experience as a marketing specialist with DeFi products, traditional finance, derivatives, etc;
- Great understanding of general crypto and financial products. Ability to explain difficult technical concepts easily;
- Proficiency in using marketing software and analytics tools;
- Proven track record of developing and executing successful marketing campaigns;
- Experience in coordinating with product team and managing marketing team;
- Creative, willing to think outside of the box and have original ideas;
- English at the Upper-Intermediate level and above, both verbal and written.
Responsibilities:
- Set the brandbook, theme, graphics, and tonality;
- Help formulate go-to-market strategy for Mainnet and Testnet launches;
- Lead strategic BD and partnerships that either 1. Integrate with product or 2. Increase marketing presence;
- Create and lead an influencer marketing strategy for Twitter;
- Coordinate with graphic designers to create a collective NFT for community members;
- Coordinate with the product team to create launch campaigns and give community updates.
We offer
- Competitive salary depending on the background;
- The ability to grow professionally and develop your career;
- Great atmosphere, with the vibe and energy of a high-growth tech company;
- Experienced colleagues who are ready to share knowledge;
- Smooth adaptation period: 3 months;
- Long-term employment;
- Friendly team (we are a company with a family atmosphere).